Beauty Award Season: Fifi Names “Fragrance of the Year” and Allure Names Readers’ Choices
Sunday, May 31st, 2009
We are no longer in the middle of red carpet award season - unless you are excited for the quirky mix of styles that will be gracing the MTV Music Awards tonight, Sunday May 31, at 9 p.m. But that doesn’t mean the awards have stopped rolling in, they’re just smaller recognitions.
The FiFi Awards, considered the Oscars of the fragrance industry, recognized one male and one female scent as “Fragrance of the Year” this weekend at the 37th Annual Fragrance Foundation awards ceremony. Victoria’s Secret NOIR Eau de Parfum received the top odor honor for females, while Sean John’s I Am King did so for males.
Mark Jacobs, Queen Latifah, Ernest Borgnine, Dustin Hoffman, and Paris Hilton all attended the banquet held in New York City.
NOIR is a new “playfully provocative, yet elegant” scent launched by Victoria’s Secret in January 2009. The fragrance is a blend of sparkling nectarine, sultry amber, and exotic orchid. I Am King Sean John’s second fragrance for men and combines sensual fruits and warm skin nuances. P. Diddy previously received this honor in 2007 for Unforgivable, his first fragrance.
Also happening this month, Allure magazine announced the winning beauty products in the 2009 edition of the annual Readers’ Choice Awards. More than 2,000 products were entered in numerous categories including lipstick, eye liner, facial cleanser, and more, but only 53 products were selected for recognition in Allure.
To celebrate, Allure is giving away winning products for free every day in June, with 10,200 products being given away total. Visit allure.com/freestuff every day in June to enter the contest. To have a daily reminder sent to your cell phone, text “FREESTUFF” to ALLURE (255873).






A lot of fashion-related business moves that celebrities make blow me away. But nothing has confused me as much as these two new ventures:
for a pretty boy like Diddy to make beauty products, but a rough and tough, slightly scary one like 50 Cent is just weird.








